Privacy policy
Last updated: May 21, 2026
Fortuna Forture operates this store and website, including all related information, content, features, tools, products, and services (the “Services”). The Services are operated by Thank You Universe (trading as Fortuna Forture). For the purpose of applicable data protection laws, the data controller is Thank You Universe (trading as Fortuna Forture). Fortuna Forture is powered by Shopify, which enables us to provide the Services to you.
This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase from the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy governs with respect to the processing of personal information.
Please read this Privacy Policy carefully.
Personal Information We Collect
“Personal information” means information that identifies or can reasonably be linked to you.
We may collect the following categories of personal information:
Contact information such as name, billing address, shipping address, email address, and phone number
Order and transaction information such as items purchased, payment confirmation, and order history
Payment information (processed securely by payment providers; we do not store full card details)
Account information such as login details, preferences, and settings (if applicable)
Communication information such as messages sent to customer support
Device and usage information such as IP address, browser type, device identifiers, and interaction with the Services
How We Collect Information
We collect personal information:
Directly from you when you place an order, create an account, or contact us
Automatically through cookies, pixels, and similar technologies when you use the website
From service providers that support our store operations (including Shopify and payment providers)
From fulfillment partners involved in order production, printing, packaging, and shipping
How We Use Personal Information
We use personal information to:
Provide, operate, and maintain the Services
Process and fulfill orders, including payment processing, production, and shipping
Communicate with you regarding orders, support requests, and updates
Provide customer support
Improve and optimize the Services
Send marketing communications (where permitted and with consent where required)
Prevent fraud and ensure security
Comply with legal obligations
Sharing of Personal Information
We may share personal information with the following categories of third parties:
Shopify, which provides the e-commerce platform and processes data to enable the Services
Payment providers for secure transaction processing
Gelato and other fulfillment partners for order production, printing, packaging, and shipping
Service providers for analytics, hosting, customer support, and technical infrastructure
Marketing and advertising partners, where applicable and in accordance with user preferences and legal requirements
Legal authorities when required to comply with applicable laws or protect legal rights
We do not sell personal information.
Where required by applicable law, you may have the right to opt out of certain data sharing for targeted advertising purposes.
Shopify
The Services are hosted by Shopify. Shopify processes personal information on our behalf to provide and improve the platform, and may use certain aggregated or anonymized data in accordance with its own privacy practices.
For more information, see Shopify’s Privacy Policy: https://privacy.shopify.com/en
Cookies and Tracking Technologies
We use cookies and similar technologies, including third-party cookies and tracking pixels, to:
Enable core website functionality
Analyze site traffic and usage
Personalize user experience
Support marketing and advertising
You can manage cookie preferences through the cookie banner or browser settings.
Data Retention
We retain personal information only as long as necessary to:
Provide the Services
Fulfill orders and customer support obligations
Comply with legal, tax, and accounting requirements
Resolve disputes and enforce agreements
Your Rights
Depending on your location, you may have rights including:
Access to your personal information
Correction of inaccurate data
Deletion of personal information
Data portability
Objection to processing or restriction of processing
Opt-out of targeted advertising or data sharing (where applicable)
Requests can be submitted via the contact information below.
If you are located in the EEA or UK, you may also lodge a complaint with your local data protection authority.
International Data Transfers
Your personal information may be transferred and processed outside your country of residence, including outside the EEA/UK. When this occurs, we rely on appropriate safeguards such as Standard Contractual Clauses or equivalent legal mechanisms.
Security
We implement reasonable technical and organizational measures to protect personal information. However, no system can be guaranteed to be completely secure.
Children
The Services are not intended for individuals under the age of majority in their jurisdiction, and we do not knowingly collect personal information from children.
Changes to This Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last updated” date.
Contact
For questions or requests related to this Privacy Policy:
Email: ladyfortuna.oracle@gmail.com
Sweden